The National Commission on Culture (NCC) under the auspices of the Ministry of Tourism, Arts and Culture in collaboration with Ghana Tourism Authority, GTP and the National Theater has launched the 2022 edition of its annual event dubbed Wear Ghana Festival.
The festival which was initiated four years ago was launched under the theme ‘Sustaining Culture to Create Employment through Textiles, Fashion and Style’.
Speaking at the launch, the Executive Director of NCC, Madam Janet Edna Nyame, said the NCC as a cultural institution is mandated to promote and ensure the growth and development of Ghanaian culture and make them more relevant to our development, promote national identity and encourage institutions to patronize local fabrics and all fashion accessories.
The Executive Director reiterated that, Ghanaians must respect, preserve, harness and use cultural heritage and resources to develop a united, vibrant and a prosperous National Comity with a distinctive African identity and personality.
She said, “The first impression created about any person is what you are wearing and this send a lot of message about you. So be decent in your outfit to create good impression about you”.
The Executive Director expressed her excitement on how most Ghanaians have joined the train of promoting Ghana in diverse ways and indicated how Ghanaians have embraced their traditions and cultural values.
She encouraged institutions to adopt local fabric designs and patterns in their regalia, uniforms and paraphernalia and urged Ghanaians to continuously project and promote our cultural heritage by eating our indigenous foods and speaking our mother tongue.