The Development Of Ghanaian Film And Its Cultural Identity

A Ghanaian film crew at work on location for Children of the Mountain. Production still source: No Film School, 2016.

Ghanaian cinema has developed through several overlapping periods: colonial information film, post-independence state production, independent feature filmmaking, television drama, the video-film economy and today’s mobile and digital distribution. Commercial film exhibition was present in the Gold Coast by the early twentieth century. In 1948 the colonial government established the Gold Coast Film Unit, which produced newsreels and documentary material on subjects such as hygiene, housing and taxation. Its work expanded access through travelling cinema vans, but it also reflected the unequal political purpose of colonial communication. The important historical lesson is that control of the camera, the script and the distribution route determines whose account of society becomes visible.

After independence, the Ghana Film Unit became part of a national cultural project and was reorganised as the Ghana Film Industry Corporation in 1964. The corporation produced and distributed newsreels, documentaries and feature films for public education, broadcasting, diplomatic missions and cinemas. A WIPO account of the sector records that more than 150 feature and documentary films had been produced by the corporation by the late 1960s. The state understood film as a means of representing a newly independent nation to itself and to the world. That history provides a standard for the present: public investment in film should be tied to national memory, technical competence, access and the development of Ghanaian audiences.

Independent filmmakers extended the language of Ghanaian cinema. Kwaw Ansah’s Love Brewed in the African Pot examined family, class and cultural conflict through a distinctly Ghanaian visual world. King Ampaw’s Kukurantumi Road to Accra used humour and social observation to connect rural life, migration and the pressures of the capital. Films such as these did not promote Ghana by turning culture into decoration. They created memorable characters, locations, speech patterns, costumes, music and moral questions through which audiences could recognise social change. They also travelled internationally, showing that cultural specificity can be a source of global intelligibility rather than a barrier to it.

The growth of video production in the late 1980s and 1990s lowered some barriers to entry. The WIPO study reports that Ghana was producing approximately fifty VHS video movies a year by the early 1990s. Later, Akan-language productions associated with Kumasi developed the popular production culture widely known as Kumawood, while English-language films, television serials and independent productions served other markets. The wider national landscape also includes Ga, Ewe, Dagbani and other language communities whose stories remain underrepresented on major screens. A serious Ghanaian film identity must therefore be multilingual, regionally inclusive and supported by professional subtitling so that local-language stories can move across Ghana and beyond it.

Training institutions make that expansion possible. The National Film and Television Institute was established in 1978 and is now the Institute of Film and Television of the University of Media, Arts and Communication. Its programmes cover directing, scriptwriting, production design, cinematography, editing, sound, animation, multimedia and television production. These disciplines explain the meaning of film craft. A film is not only the actor seen on screen or the director named on a poster. It is the coordinated work of researchers, writers, producers, location managers, camera crews, lighting technicians, sound recordists, costume and make-up artists, designers, editors, animators, composers, marketers, exhibitors, archivists and rights managers.

The Development and Classification of Film Act, 2016, Act 935, created the National Film Authority to regulate, streamline and develop the industry. The Authority’s mandate includes using film to project the identity and image of Ghana and encouraging local and African languages, customs, music, dance and national symbols in production. The legal framework is necessary because a sustainable industry needs classification, licensing, production standards and predictable rules. It must, however, be matched by practical support for research, skills, safe working conditions, accessible equipment, production finance, regional locations, exhibition and preservation.

Film promotes Ghana most powerfully when the craft is strong enough to carry the culture: clear sound, disciplined writing, thoughtful design, accurate research, compelling performance and professional distribution give local stories the quality required to travel.

Ghana’s towns, coastlines, forests, savannahs, markets, festivals, architecture and historical sites can support location production and screen tourism, but the benefit should not end with an attractive background. Producers should hire and train local crew, obtain permission for culturally sensitive material, contract fairly with performers and communities, and leave accurate production records. Public agencies can assist by creating verified location directories, standard permit guidance and regional crew databases. When production is connected to local services such as transport, accommodation, catering, tailoring, carpentry, security and post-production, each film becomes a small value chain with effects beyond the screen.